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September 18, 2018
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Bill Shapard

Trump favorability in Oklahoma remains steady as November election approaches

Political observers last summer theorized that President Donald Trump would hurt Republicans in the state running for office. A little more than a year later, the opposite might actually be true.

According to the most recent SoonerPoll, commissioned by News9 and Newson6 in Tulsa, Trump's favorability continues to hover around 60 percent, with his latest 59.2 percent combined favorability his third highest result since taking office.

[QUESTION] DONALD TRUMP

1. Very favorable 38.6%
2. Somewhat favorable 20.7
COMBINED FAVORABLE 59.2
3. Don't know/Refused [DNR] 3.8
4. Somewhat unfavorable 5.2
5. Very unfavorable 31.8
COMBINED UNFAVORABLE 37.0

Among Republicans, Trump has a 85.1 percent combined favorability, with 62.3 percent finding his very favorable.

Oklahoma Democrats, for the most part, do not favor the president, but he still commands the favor of 32.1 percent, which is considerable given the views of Democrats at the national level.

Among conservatives, Trump polls extremely well with 89.9 percent finding him favorably, but not so well with moderate voters with 48.1 percent finding him very unfavorable. Still, nearly one-third of moderates are favorable towards the president. Self-identified moderates make up one-in-three voters on election day.

Younger Oklahoma voters are much more "soft" in their view of the president with 49.9 percent finding him "somewhat favorable" and 24.1 percent finding him "very favorable."

Older Oklahoma voters, however, find Trump much more favorable, with 42.3 percent saying "very favorable" and another 15 percent saying "somewhat favorable."

Fifty-three percent of self-identified evangelical voters were very favorable towards the president, with another 23.5 percent somewhat favorable.

Geographically, rural voters were the voters most likely to find the president favorable, with 42.1 percent very favorable and 21.6 percent somewhat favorable, although majorities of Oklahoma City and Tulsa voters were also favorable toward the president as well.

Thirty-nine percent of Oklahoma women voters found the president very favorable and another 21.3 percent found him somewhat favorable.

About the Poll

SoonerPoll.com, Oklahoma’s public opinion pollster, conducted the poll of Oklahoma likely voters, which was commissioned by News9 and Newson6.

The scientific study was conducted September 5-10, 2018 with 407 likely voters selected at random statewide from a tri-frame of SoonerPoll's own online panel, cell phones and landline telephones. For cell phone and landline telephones, voters are selected at random from SoonerPoll's voter database and matched with cell and landline phone numbers.  Cell phone participants are collected using live interviewers and landline participants are collected using both live interviewer and IVR (Interactive Voice Response) technology. The sample was weighted by age, political party, and congressional district in order to reflect the Oklahoma likely voter population.

The sample reflects the traditional demographical profile of the Oklahoma likely voter with roughly half of respondents identifying as conservative. The study has a Margin of Error (MoE) of ±4.86 percent.

Bill Shapard
About the Author

Bill Shapard

Bill is the founder of SoonerPoll.com and ShapardResearch, a full service market research firm based in Oklahoma City. Bill began his career in polling after working on major campaigns for both Republicans and Democrats in Oklahoma from 1996 until founding SoonerPoll in 2004.